Surprisingly, the fastest-growing group of individuals having knee replacement surgery is not the retirement-age crowd, but those under 50 (J Arthroplasty. 2017;32[8]:2598-2603.e1).
This fact should bring renewed enthusiasm to joint-support research and development (R&D). “Older consumers are not the only ones looking for joint care solutions. Younger demographics seeking to maintain their active lifestyles also want products that can speak to their needs for this category to grow,” emphasized Eric Anderson, managing director, NXT USA.